Roku Launches a New Feature That Many Roku TV & Roku Player Owners Will Love on The Roku Channel | Cord Cutters News

Roku has launched a new feature that integrates localized weather updates into viewing experiences on the Roku Channel and compatible Roku TVs and Roku Players. This feature provides short, personalized weather segments during ad breaks, featuring current local conditions, short-term forecasts, and relevant details such as temperature, precipitation chances, and wind speeds. The weather updates are narrated by advanced AI technology, creating a seamless audio experience. This initiative aims to enhance user engagement on the Roku Channel by offering immediate practical value and reducing the perceived intrusiveness of commercials.